journalism.co.uk reporting:
Finnish daily Helsingin Sanomat is testing pushing their content to an
e-reader that does not require mains charging or batteries. Starting in
January, 300 readers will participate in a pilot test programme and
receive a free solar-charged device which retails at €40.
The current device has a glass screen but the next generation will be
made of a flexible plastic that can be rolled, much in the way as a
newspaper can.
The Finnish news publisher is keen to test whether giving away digital
paper-like e-readers to subscribers is a cheaper solution than print
distribution.
During a meeting organised by Poland's Chamber of Publishers, Janne
Kaijärvi, chief media officer of Finland's Leia Media, which makes the
device, demonstrated the new generation e-reader. The device, known as
ePaper, can be charged by solar or artificial, in-door light.
Presenting the fully functional device, Kaijärvi explained how
publishers are searching for new ways of distributing their content.
"Within the past six years publishers have lost €51 billion worth in
ads. Two global companies own almost 70 per cent of the advertising
market in the US and western Europe – Google own 53 per cent and
Facebook 16 per cent. The ratio of dollars lost in print advertising to
those earned in digital is 16:1," explained Kaijärvi.
"I'm not trying to prove our solution is the best one ever created,"
Kaijärvi continued. "What we know for sure is that if you can make
something more convenient, you can make some money out of that".
http://www.journalism.co.uk/news/finnish-daily-piloting-solar-charged-e-reader-giveaway/s2/a554680/
Showing posts with label tablets. Show all posts
Showing posts with label tablets. Show all posts
Tuesday, November 12, 2013
Thursday, October 24, 2013
Eric Schmidt: The Future of Magazines Is on Tablets
Mashable reporting:
Eric Schmidt has seen the future of magazines, and it's on the tablet.
At a Magazine Publishers Association conference on Wednesday, the Google chairman took the stage with Wired editor-in-chief Scott Dadich to talk about the future — it's mobile — and how magazines fit into it. The latter isn't a subject he's devoted much thought to, Schmidt admitted, but he is confident that magazines' future is not in print, but on tablets.
Five years from now, the world will have "powerful, tablet-looking things — [devices] that look roughly like a tablet — as a substitute for traditional media," Schmidt predicted. Those tablets will have apps that are "incredibly immersive," including magazine apps, which will take advantage of people's social graphs, location data and other features to offer a more interactive experience, he said.
"It should be very positive for [publishers]," Schmidt added. "In the world of online advertising, the location signal allows you much more targeted ads [than print] ads today … [The more targeted they are], the more likely [readers] are to click, and the more likely advertisers will bid up the price of [ads]."
Schmidt did not say whether he thinks magazine publishers' ads will be able to compete with the targeting capabilities of Facebook or Google, however, nor whether revenue from those ads will ever rival that of print.
Schmidt may envision a future for magazines, but he doesn't see much of one for long-form content. He believes attention spans are getting shorter and shorter. "I don't think we'll go back to books," he said. "There's a tremendous amount of reading, but more ADD type of reading."
http://mashable.com/2013/10/23/eric-schmidt-magazine-future/
Eric Schmidt has seen the future of magazines, and it's on the tablet.
At a Magazine Publishers Association conference on Wednesday, the Google chairman took the stage with Wired editor-in-chief Scott Dadich to talk about the future — it's mobile — and how magazines fit into it. The latter isn't a subject he's devoted much thought to, Schmidt admitted, but he is confident that magazines' future is not in print, but on tablets.
See also: Hands On With the iPad Air
"Tablets are now more popular than PCs," he said. "You can read it,
it knows where you are, it has an accelerometer. There are all sorts of
stuff [publishers] can do in tablet magazines [that they] couldn't do in
print magazines."Five years from now, the world will have "powerful, tablet-looking things — [devices] that look roughly like a tablet — as a substitute for traditional media," Schmidt predicted. Those tablets will have apps that are "incredibly immersive," including magazine apps, which will take advantage of people's social graphs, location data and other features to offer a more interactive experience, he said.
"It should be very positive for [publishers]," Schmidt added. "In the world of online advertising, the location signal allows you much more targeted ads [than print] ads today … [The more targeted they are], the more likely [readers] are to click, and the more likely advertisers will bid up the price of [ads]."
Schmidt did not say whether he thinks magazine publishers' ads will be able to compete with the targeting capabilities of Facebook or Google, however, nor whether revenue from those ads will ever rival that of print.
Schmidt may envision a future for magazines, but he doesn't see much of one for long-form content. He believes attention spans are getting shorter and shorter. "I don't think we'll go back to books," he said. "There's a tremendous amount of reading, but more ADD type of reading."
http://mashable.com/2013/10/23/eric-schmidt-magazine-future/
Saturday, August 10, 2013
60% of North American Online Consumers Will Own a Tablet by 2017: Forrester
Forrester reporting:
Global tablet sales will pass 381 million units in 2017, according to a new report by Forrester. Tablets will become so mainstream that one in eight humans on earth will own one, representing 29% of online consumers worldwide, according to the Global Business And Consumer Tablet Forecast Update, 2013 to 2017 report.
Global tablet sales will pass 381 million units in 2017, according to a new report by Forrester. Tablets will become so mainstream that one in eight humans on earth will own one, representing 29% of online consumers worldwide, according to the Global Business And Consumer Tablet Forecast Update, 2013 to 2017 report.
In North America, 60% of online consumers own a tablet by 2017. In
Europe, 42% of online consumers will own one. According to Forrester, by
2017, there will be 905 million units installed globally in 2017.
According to the report, tablets will begin to play a more
important role in the workplace. Eighteen percent of the 381 million
units sold by 2017 will be purchased from businesses. Here is more from the Forrester blog:
- Employees will be willing to pay some or all of the cost. In addition company-issued and BYO, a third model is emerging in which workers themselves are willing to foot partof the cost of a tablet to get the specific device of their choice.
- Vertical scenarios will emerge. ..
- http://www.mediabistro.com/appnewser/60-of-north-american-online-consumers-will-own-a-tablet-by-2017-forrester_b39428
Saturday, March 2, 2013
Apple apparently expects to sell more iPad minis than iPads this year
TabTimes reporting:
The market research firm’s latest Monthly TFT LCD Shipment Database
indicates that tablet PC panel shipments “shifted dramatically” towards
smaller screen sizes in January of this year, another sure sign of the
iPad mini’s continued success.
In fact, DisplaySearch notes that smaller tablets have been in such demand that this trend is having an adverse effect on larger models. The firm says that while shipments of 9.7-inch tablet panels dropped from 7.4 million to a paltry 1.3 million units last month, 7-inch and 7.9-inch panels increased from 12 million to 14 million. 10.1-inch tablet panel shipments grew but only “slightly”.
This beginning of a shift to smaller tablets also looks to have been noted by Apple with DisplaySearch claiming that Tim Cook’s company now expects to sell more iPad minis than iPads in 2013.
“Apple had planned to sell 40 million iPad minis and 60 million iPads in 2013,” said DisplaySearch analyst David Hsieh on the company’s blog.
“However, the reality seems to be the reverse, as the iPad mini has been more popular than the iPad. We now understand that Apple may be planning to sell 55 million iPad minis and 33 million iPads in 2013.”
However, while the rise of these smaller tablets is seemingly having a knock-on effect larger models, DisplaySearch does still expect tablet panel shipments to rise significantly from 160 million in 2012 to 254 million this year.
Of that figure, the research firm anticipates that 5-inch to 8.9-inch panels will account for 136 million units, with 9-10-inch models hitting 118 million.
This isn’t the first time DisplaySearch or other researchers have noted inclining demand for smaller tablets, a sector which has been led not only by the iPad mini but also by Amazon’s Kindle Fire and Google’s Nexus 7.
http://tabtimes.com/news/ittech-stats-research/2013/02/28/apple-apparently-expects-sell-more-ipad-minis-ipads-year
DisplaySearch
says that Apple is expecting to sell more iPad minis than iPads this
year, something the research firm puts down to increasing consumer
demand for smaller tablets.
In fact, DisplaySearch notes that smaller tablets have been in such demand that this trend is having an adverse effect on larger models. The firm says that while shipments of 9.7-inch tablet panels dropped from 7.4 million to a paltry 1.3 million units last month, 7-inch and 7.9-inch panels increased from 12 million to 14 million. 10.1-inch tablet panel shipments grew but only “slightly”.
This beginning of a shift to smaller tablets also looks to have been noted by Apple with DisplaySearch claiming that Tim Cook’s company now expects to sell more iPad minis than iPads in 2013.
“Apple had planned to sell 40 million iPad minis and 60 million iPads in 2013,” said DisplaySearch analyst David Hsieh on the company’s blog.
“However, the reality seems to be the reverse, as the iPad mini has been more popular than the iPad. We now understand that Apple may be planning to sell 55 million iPad minis and 33 million iPads in 2013.”
However, while the rise of these smaller tablets is seemingly having a knock-on effect larger models, DisplaySearch does still expect tablet panel shipments to rise significantly from 160 million in 2012 to 254 million this year.
Of that figure, the research firm anticipates that 5-inch to 8.9-inch panels will account for 136 million units, with 9-10-inch models hitting 118 million.
This isn’t the first time DisplaySearch or other researchers have noted inclining demand for smaller tablets, a sector which has been led not only by the iPad mini but also by Amazon’s Kindle Fire and Google’s Nexus 7.
http://tabtimes.com/news/ittech-stats-research/2013/02/28/apple-apparently-expects-sell-more-ipad-minis-ipads-year
German publishers release Tolino e-reader
gigaom reporting:
German bookstore chains Thalia, Weltbild and Hugendubel have partnered with Bertelsmann and Deutsche Telekom to release a touchscreen, front-lit e-reader, the Tolino Shine. It costs €99 (USD $128), is available for sale on March 7 and is intended to compete against Amazon’s Kindle and the Kobo in Germany. The Tolino will be sold at the partners’ 1,500 physical stores as well as online.
An ebookstore with about 300,000 German-language titles is accessible from the device. Users can also shop for ebooks from the individual booksellers’ websites. (By contrast, the German Kindle store contains about 150,000 German-language ebooks.) The Shine supports EPUB, PDF and TXT files. The Telekom cloud provides users with unlimited storage of ebooks they purchase from the partners, and 25 GB of storage for ebooks bought from other retailers. The telecommunications provider also has over 11,000 free Wi-Fi hotspots in Germany.
The German tech industry body BITKOM estimated last fall that 800,000 e-readers were sold in Germany in 2012, and it expects that to rise to 1.4 million units in 2013. Today’s press release announcing the new device also says that about 11 percent of Germans read ebooks on mobile devices.
The companies involved in the deal suggest that, while Amazon is too large a competitor for any one of them to go up against, by banding together they have a better chance. In the press release, Thalia CEO Michael Busch describes such a partnership as “unseen before” and says: “Every company has to consider its strategic approach and interests and choose the partners that will serve these interests best in order to compete with the mighty U.S. online retailer giants.”
http://gigaom.com/2013/03/01/leading-german-booksellers-partner-with-deutsche-telekom-to-release-new-e-reader/
German bookstore chains Thalia, Weltbild and Hugendubel have partnered with Bertelsmann and Deutsche Telekom to release a touchscreen, front-lit e-reader, the Tolino Shine. It costs €99 (USD $128), is available for sale on March 7 and is intended to compete against Amazon’s Kindle and the Kobo in Germany. The Tolino will be sold at the partners’ 1,500 physical stores as well as online.
An ebookstore with about 300,000 German-language titles is accessible from the device. Users can also shop for ebooks from the individual booksellers’ websites. (By contrast, the German Kindle store contains about 150,000 German-language ebooks.) The Shine supports EPUB, PDF and TXT files. The Telekom cloud provides users with unlimited storage of ebooks they purchase from the partners, and 25 GB of storage for ebooks bought from other retailers. The telecommunications provider also has over 11,000 free Wi-Fi hotspots in Germany.
The German tech industry body BITKOM estimated last fall that 800,000 e-readers were sold in Germany in 2012, and it expects that to rise to 1.4 million units in 2013. Today’s press release announcing the new device also says that about 11 percent of Germans read ebooks on mobile devices.
The companies involved in the deal suggest that, while Amazon is too large a competitor for any one of them to go up against, by banding together they have a better chance. In the press release, Thalia CEO Michael Busch describes such a partnership as “unseen before” and says: “Every company has to consider its strategic approach and interests and choose the partners that will serve these interests best in order to compete with the mighty U.S. online retailer giants.”
http://gigaom.com/2013/03/01/leading-german-booksellers-partner-with-deutsche-telekom-to-release-new-e-reader/
Leading German booksellers and Telekom put together in the future on the future of digital reading
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
Leading German booksellers and Telekom put together in the future on the future of digital reading
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
Leading German booksellers and Telekom put together in the future on the future of digital reading
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
Leading German booksellers and Telekom put together in the future on the future of digital reading
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
Leading German booksellers and Telekom put together in the future on the future of digital reading
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
Leading German booksellers and Telekom put together in the future on the future of digital reading
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
– Partners promote common brand “Tolino”
– Tolino start with one of the largest e-book deals on the German market
– eReader “Tolino shine” from 7 March 2013 in the trade
– New eBook partnership across traditional industry boundaries
The leading German bookseller Thalia, worldview, and Hugendubel Club Bertelsmann and the German Telekom combine their expertise in the future of technology and trade in relation to the digital reading. The competitive ratio of the bookseller remains unaffected. While Telecom provides innovative readers and a powerful technical platform, secure the booksellers nationwide sales and expert advice. In Berlin, the companies are today their strategic partnership. She is also open to other interested booksellers. Their common goal is to be among the top names in digital reading.
The partners are focusing on the new brand Tolino. The eReader Tolino shine is 7 from the March 2013 available to all partners. It weighs less than a paperback, collects a library and has a battery that lasts longer than the holidays. Thanks to E Ink ® HD display and integrated lighting relaxed reading is possible as well in bright sunlight as in the dark.
- See more at: http://www.digitalbookworld.com/2013/german-consortium-to-challenge-kindle-with-new-e-reader-shine/#sthash.79V7B8Tk.dpuf
Sunday, February 24, 2013
The future of tablets: More sensory, personalized devices, less ‘awful’ enterprise apps
TabTimes reporting:
A lively, free-spirited discussion on the future of tablets by a trio of well-known Silicon Valley analysts wrapped up the first TabTimes Tablet Strategy West conference this week.
Tech blog superstar Robert Scoble moderated the discussion and contributed plenty of his own ideas including the notion that “predictive technology” like Google Now is filtering out to our devices.
He said, for example, that sports arenas and stadiums are starting to design services for customers at the events who bring their devices (smartphones and tablets) with them such as exclusive video views of the game action.
“Now that they know people will bring their devices to the game, they want to figure out 'how do you get a beer to that person'?” said Scoble, the Startup Liaison Officer at Rackspace.
Ben Bajarin of Creative Strategies agreed there is a lot of personalization, but said we sometimes give our devices and services too much credit for being “smart.”
“Google Now is an anticipation engine, but our devices aren’t really that smart, we have to set them up and customize them first,’ he said. “We’re nowhere near a future of uber personalization.”
Analyst Rob Enderle disagreed, noting that services from Google and Amazon do learn a lot by simply tracking our behavior online.
“Amazon is the best example. They do learn about you and what to sell you and they turn that into revenue,” he said.
Analyst Maribel Lopez said a related trend is a variation on the idea of real-time information called the Right Time experience. “It’s the idea of getting you the information or service just when you need it.
http://tabtimes.com/feature/ittech-tablet-industry/2013/02/22/future-tablets-more-sensory-personalized-devices-less
A lively, free-spirited discussion on the future of tablets by a trio of well-known Silicon Valley analysts wrapped up the first TabTimes Tablet Strategy West conference this week.
Tech blog superstar Robert Scoble moderated the discussion and contributed plenty of his own ideas including the notion that “predictive technology” like Google Now is filtering out to our devices.
He said, for example, that sports arenas and stadiums are starting to design services for customers at the events who bring their devices (smartphones and tablets) with them such as exclusive video views of the game action.
“Now that they know people will bring their devices to the game, they want to figure out 'how do you get a beer to that person'?” said Scoble, the Startup Liaison Officer at Rackspace.
Ben Bajarin of Creative Strategies agreed there is a lot of personalization, but said we sometimes give our devices and services too much credit for being “smart.”
“Google Now is an anticipation engine, but our devices aren’t really that smart, we have to set them up and customize them first,’ he said. “We’re nowhere near a future of uber personalization.”
Analyst Rob Enderle disagreed, noting that services from Google and Amazon do learn a lot by simply tracking our behavior online.
“Amazon is the best example. They do learn about you and what to sell you and they turn that into revenue,” he said.
Analyst Maribel Lopez said a related trend is a variation on the idea of real-time information called the Right Time experience. “It’s the idea of getting you the information or service just when you need it.
http://tabtimes.com/feature/ittech-tablet-industry/2013/02/22/future-tablets-more-sensory-personalized-devices-less
Thursday, February 21, 2013
Forrester: Marketers Should Talk Less, Design More
MarketingDaily reporting:
A new report from Forrester says that while marketers may be increasingly proficient at reaching out to consumers through new technologies including social and mobile, they need to figure out how to talk less and design more.
Read more: http://www.mediapost.com/publications/article/193896/forrester-marketers-should-talk-less-design-more.html?edition=56909#ixzz2LXXKpJhn
A new report from Forrester says that while marketers may be increasingly proficient at reaching out to consumers through new technologies including social and mobile, they need to figure out how to talk less and design more.
While overwhelming consumers with chatter is
already a problem, with 53% of online adults already saying
they’re annoyed by the amount of advertising they see and 37% saying
that they would rather not be contacted frequently by brands, marketer
blabbing is about to explode.
In the near future,
writes Forrester analyst Anthony Mullen, just about everything will be
digital -- from wearables to wine labels. “Forget about the third
screen,” he writes
in the report, based on interviews with such vendor companies as Adobe,
Microsoft, and SapientNitro. Between falling price points and new
technology, which already has 85% of tablet owners using them
while watching TV, “eventually, you can expect displays painted on any
surface; Microsoft, Philips, and Samsung are all testing nanotech paint
to create ad hoc displays.”
In order to be heard amid
all that noise, marketers will need to cut spending on paid
advertising, and instead funnel it into innovation, consumer insights,
and “adjacent practices,
such as customer experience, analytics, IT, and product design.”
Read more: http://www.mediapost.com/publications/article/193896/forrester-marketers-should-talk-less-design-more.html?edition=56909#ixzz2LXXKpJhn
Thursday, December 13, 2012
Financial Times now giving away free Nexus 7 tablets
TabTimes reporting:
The offer,
first detailed in the print newspaper today, will be offered to readers
signing up for a one-year digital or print subscription and will run
until December 17. The deal only applies to Google's 8GB Nexus 7 tablet,
which usually retails for $199.
A digital-only subscription to the FT starts at $447 per year, while annual access to both the print and digital editions comes in at $597.
Such news marks the second time a prominent newspaper has offered the Nexus 7 at a discounted rate, following a similar offer from The Times of the UK earlier this month.
http://tabtimes.com/news/media/2012/12/12/financial-times-now-giving-away-free-nexus-7-tablets
Just
weeks after British newspaper The Times started offering subsidized
Nexus 7 tablets and The Financial Times has gone one better by offering
Google’s tablet for free to print or digital subscribers in the U.S.
A digital-only subscription to the FT starts at $447 per year, while annual access to both the print and digital editions comes in at $597.
Such news marks the second time a prominent newspaper has offered the Nexus 7 at a discounted rate, following a similar offer from The Times of the UK earlier this month.
http://tabtimes.com/news/media/2012/12/12/financial-times-now-giving-away-free-nexus-7-tablets
Tuesday, November 6, 2012
Apple’s Tablet Market Share Drops to 50.4%
Mashable reporting:
Apple‘s tablet market share has dropped to 50.4% in Q3 2012, down from 59.7% in the same period last year, IDC’s latest report reveals.
Samsung, on the other hand, has experienced huge growth, jumping from 6.5% to 18.4% in that same period. Amazon holds the third place with 9%, followed by Asus with 8.6% and Lenovo with 1.4%.
The old Silicon Valley joke, which claimed that “there is no tablet market, only an iPad market,” is obviously no longer true. According to IDC’s numbers, Samsung shipped 5.1 million tablets worldwide in 3Q12, up 115% from 2Q12 and 325% from 3Q11.
Things are looking very good for Amazon, also, whose rapidly
expanding Kindle Fire lineup has helped it double its market share
quarter-over-quarter.
http://mashable.com/2012/11/05/apples-tablet-market-share-drops-to-50-4-percent-report/
Apple‘s tablet market share has dropped to 50.4% in Q3 2012, down from 59.7% in the same period last year, IDC’s latest report reveals.
Samsung, on the other hand, has experienced huge growth, jumping from 6.5% to 18.4% in that same period. Amazon holds the third place with 9%, followed by Asus with 8.6% and Lenovo with 1.4%.
The old Silicon Valley joke, which claimed that “there is no tablet market, only an iPad market,” is obviously no longer true. According to IDC’s numbers, Samsung shipped 5.1 million tablets worldwide in 3Q12, up 115% from 2Q12 and 325% from 3Q11.
http://mashable.com/2012/11/05/apples-tablet-market-share-drops-to-50-4-percent-report/
Thursday, October 18, 2012
Buying tablets for business? The iPad or Windows RT dilemma
ZDnet reporting:
The floodgates are almost open - we can buy Surface tablets running Windows RT today, and very soon we'll be able to buy Windows RT tablets from the other vendors.
Question is - if you're buying them for business, which one do you buy?
Buying for yourself
Let's say you have $600 burning a hole on your pocket and you're desperate to buy a tablet today to take into work, BYOD-style. What do you buy?
I'd love to say to you "buy a Windows RT tablet -- such as Surface", but I can't. You should buy an iPad. It's pretty difficult to be disappointed buying an iPad, especially when you consider quality, reliability, and availability of apps.
We're not going to know about the quality and reliability of Windows RT devices for months. We need actual humans to be using both the Surface device and those from Microsfot partners in order to make a judgement and allow problems to shake out. Similarly with apps, the count is not great at the moment -- 4,326 apps globally is all you get to choose from. And, although it's easy and glib for me to say, most that are there are pretty rubbishy. (Expect a deeper dive into this topic soon.) This will get better, but it's just getting started.
Buying for a business
Oddly though, if you need to buy fifty, a few hundred, or a even several thousand tablets to give to staff, it might make sense to move on Windows RT rather than iPad. Maybe don't sign the PO today, but soon.
Let's break it down.
Starting with the hardware, there's unlikely to be much difference between the iPad and any of the Windows RT devices. Weight, size, and battery life will all come in roughly parity. (It's not like Apple are actually using magic over there -- they might be good at managing a supply chain, but it's still a 2012-era company building kit with 2012-era technology.)
I don't think buying Surface devices for business is a good idea. If I were buying hundreds or thousands of units of anything I wouldn't buy it from a vendor with no track record. Lenovo, Dell, Toshiba, et al -- they all know how to deliver working kit and keep it working in the enterprise. Microsoft is totally new to this game......
http://www.zdnet.com/buying-tablets-for-business-the-ipad-or-windows-rt-dilemma-7000005973/?s_cid=e539
The floodgates are almost open - we can buy Surface tablets running Windows RT today, and very soon we'll be able to buy Windows RT tablets from the other vendors.
Question is - if you're buying them for business, which one do you buy?
Buying for yourself
Let's say you have $600 burning a hole on your pocket and you're desperate to buy a tablet today to take into work, BYOD-style. What do you buy?
I'd love to say to you "buy a Windows RT tablet -- such as Surface", but I can't. You should buy an iPad. It's pretty difficult to be disappointed buying an iPad, especially when you consider quality, reliability, and availability of apps.
We're not going to know about the quality and reliability of Windows RT devices for months. We need actual humans to be using both the Surface device and those from Microsfot partners in order to make a judgement and allow problems to shake out. Similarly with apps, the count is not great at the moment -- 4,326 apps globally is all you get to choose from. And, although it's easy and glib for me to say, most that are there are pretty rubbishy. (Expect a deeper dive into this topic soon.) This will get better, but it's just getting started.
Buying for a business
Oddly though, if you need to buy fifty, a few hundred, or a even several thousand tablets to give to staff, it might make sense to move on Windows RT rather than iPad. Maybe don't sign the PO today, but soon.
Let's break it down.
Starting with the hardware, there's unlikely to be much difference between the iPad and any of the Windows RT devices. Weight, size, and battery life will all come in roughly parity. (It's not like Apple are actually using magic over there -- they might be good at managing a supply chain, but it's still a 2012-era company building kit with 2012-era technology.)
I don't think buying Surface devices for business is a good idea. If I were buying hundreds or thousands of units of anything I wouldn't buy it from a vendor with no track record. Lenovo, Dell, Toshiba, et al -- they all know how to deliver working kit and keep it working in the enterprise. Microsoft is totally new to this game......
http://www.zdnet.com/buying-tablets-for-business-the-ipad-or-windows-rt-dilemma-7000005973/?s_cid=e539
Saturday, September 15, 2012
Android tablet for kids
TabTimes reporting:
Looking
to wrestle back the iPad from the clutches of your kids? TabTimes looks
at five excellent (and affordable) Android tablets for young children.
Toys 'R' Us Tabeo
U.S. toy retailer Toys 'R' Us is coming to the tablet game with the Tabeo, a 7-inch Android tablet which is due to launch on October 21.On specs alone, the Tabeo looks like a solid device. The tablet has a 7-inch capacitive touchscreen display, runs Android 4.0 (Ice Cream Sandwich) and offers front and rear-facing cameras, as well as 4GB of expandable memory and a HDMI port. The battery life is reasonable too at 10 hours for Internet browsing and up to 7 hours for video content.
Toys 'R' Us says that the WiFi-only tablet will come pre-loaded with over 50 apps, while another 6,000 free educational programs, games and books will be available from the Tabeo app store.
LeapFrog LeapPad 2
Following on from the success of the original LeapPad tablet, and LeapFrog launched the LeapPad 2 -- an upgraded model with two cameras, a more powerful processor (550MHz versus 393MHz on the original) and more memory (4GB rather than 2GB).As with the first model, the 5-inch tablet (480 x 272 resolution display) comes with a stylus so children can write or draw on the educational apps, while users can tap into Leapfrog's library of 325 game cartridges, apps, videos and music.
The tablet comes pre-loaded with five fun apps; Pet Pad (essentially looking after a digital pet), Cartoon Director (making your own cartoon with pictures of friends and family), LeapFrog Learning Songs and Art Studio...
http://tabtimes.com/feature/ittech-os-android/2012/09/12/5-affordable-android-tablets-your-children
Are children’s tablets the next big market opportunity?
TabTimes reporting:
The iPad has universal appeal, but when I think about Amazon’s tablets—Kindle Fire HD reviews starting trickling out this week—I can’t shake the notion that these devices will almost exclusively be purchased for adults and older tablet users.
Kids and young adults just don’t read books—digital, paper, e-ink, or otherwise—the way adults do. And most kids don’t own Kindle e-readers, so they’re not going to want the Kindle Fire.
What kids want is to get their hands on their parents’ iPads. This probably explains why we’re seeing a glut of child-oriented tablets being announced for sale this holiday season.
Earlier this week, Toys ‘R’ Us announced its $149 Tabeo 7-inch tablet, which sports Android 4.0 (Ice Cream Sandwich), front and rear cameras, 4GB of memory, and Wi-Fi. The Tabeo will come pre-loaded with over 50 apps, and will allow kids to access over 6,000 free educational apps, games, and books via its app store.
There are several more kids’ tablets coming, including LeapFrog’s LeapPad 2, and VTech’s InnoTab 2. Both are affordable, surprisingly powerful devices aimed at 3- to 9-year olds.
Then there’s Nintendo’s Wii U, which has a tablet named the WiiPad as its primary controller. I’m probably a little biased because I’ve covered the video game industry for such a long time, but it’s hard for me to see anyone but Nintendo win dominating the kids’ space around tablet computing this holiday season. And, just like Amazon, the Wii U has built-in e-commerce store options for games, videos, and more.
http://tabtimes.com/analysis/ittech-tablets/2012/09/15/week-tablets-kids-add-mass-tablet-market-expansion
The iPad has universal appeal, but when I think about Amazon’s tablets—Kindle Fire HD reviews starting trickling out this week—I can’t shake the notion that these devices will almost exclusively be purchased for adults and older tablet users.
Kids and young adults just don’t read books—digital, paper, e-ink, or otherwise—the way adults do. And most kids don’t own Kindle e-readers, so they’re not going to want the Kindle Fire.
What kids want is to get their hands on their parents’ iPads. This probably explains why we’re seeing a glut of child-oriented tablets being announced for sale this holiday season.
Earlier this week, Toys ‘R’ Us announced its $149 Tabeo 7-inch tablet, which sports Android 4.0 (Ice Cream Sandwich), front and rear cameras, 4GB of memory, and Wi-Fi. The Tabeo will come pre-loaded with over 50 apps, and will allow kids to access over 6,000 free educational apps, games, and books via its app store.
There are several more kids’ tablets coming, including LeapFrog’s LeapPad 2, and VTech’s InnoTab 2. Both are affordable, surprisingly powerful devices aimed at 3- to 9-year olds.
Then there’s Nintendo’s Wii U, which has a tablet named the WiiPad as its primary controller. I’m probably a little biased because I’ve covered the video game industry for such a long time, but it’s hard for me to see anyone but Nintendo win dominating the kids’ space around tablet computing this holiday season. And, just like Amazon, the Wii U has built-in e-commerce store options for games, videos, and more.
http://tabtimes.com/analysis/ittech-tablets/2012/09/15/week-tablets-kids-add-mass-tablet-market-expansion
Thursday, August 23, 2012
BII REPORT: How Annual Tablet Sales Will Explode To 450 Million By 2016
BII reporting: In the two years since Apple launched the iPad, the tablet market has exploded. When one includes Android and other tablets as well as e-readers, nearly 100 million tablets were sold in 2011.
Tablets and smartphones will not completely displace PCs. But they will quickly overwhelm them in terms of unit sales. When, where, how and to what degree this occurs will have tremendous implications across many businesses and industries.
In a report just out from BI Intelligence, we estimate that tablet sales will reach 400 million units by 2016, and lay out the key analysis behind these forecasts.
Here are the four main considerations that will drive tablet growth in the next few years:
Tablets and smartphones will not completely displace PCs. But they will quickly overwhelm them in terms of unit sales. When, where, how and to what degree this occurs will have tremendous implications across many businesses and industries.
In a report just out from BI Intelligence, we estimate that tablet sales will reach 400 million units by 2016, and lay out the key analysis behind these forecasts.
Here are the four main considerations that will drive tablet growth in the next few years:
- The average sales price of tablets are falling: Through the first six months of the year, tablet prices have seen a pretty steep drop off, despite the iPad's continued dominance. The ASP of the iPad is down more than 11% from its 2011 price. The introduction of mini tablets, beginning with the Kindle Fire, disrupted the pricing dynamics of the market and will drive the huge drop in ASP over the next few years.
- Increased penetration in existing markets:
Penetration will increase in markets where tablets already have a
foothold. Increased adoption will be driven by falling prices and the
tablet market's subsumption of the e-reader market, which sold more than
20 million devices in 2011. The
replacement rate of tablets is also somewhere between smartphones and
PCs, indicating that sales can scale and grow rapidly.
- Tablets are disruptive: Tablets are poor substitute for PCs if you are trying to run data intensive spreadsheets, but they vastly improve upon the media consumption experience. Tablet owners consume a huge amount of content, from news to magazines to movies to TV shows. And again, they are cheaper and getting even cheaper every day.
- Multiple emerging markets are ripe for tablet disruption: As we discuss in our mobile enterprise report, tablets have only started making their way into the enterprise -- a hardware market that will top $420 billion this year. Education is another opportunity; U.S. K-12 schools spend about $5.5 billion on textbooks in 2010, and college students spend hundreds of dollars per semester on textbooks they'll only use once. Tablets have all the essential computing power most students need, but at a cheaper price point, and are incredibly straightforward to use.
Saturday, May 19, 2012
Hearst hails the age of the tablet, says readers are willing to pay more for tablet editions
Duncan Edwards, CEO of Hearst Magazines International, who highlighted the striking rise of tablet publishing.
Hearst is of the largest magazine publishers in the world and has pushed magazines like Cosmopolitan, Elle, Esquire and Marie Claire, onto the iPad and Android tablets of late, moves which would seem to illustrate just how seriously Hearst is taking tablet publishing.
“At Hearst, we see the arrival of the tablet, and the scale of the tablet market, as a significant media opportunity. There is a huge opportunity through a new distribution market”, said Edwards, when speaking in London.
Edwards went on to assert that Hearst is looking to reach one million paid digital sales on tablets a month for the US by the end of the year, but said that monthly tablet magazine sales currently stand at around 600,000.
Despite the disparity in sales between digital and print (Hearst sells 22 million print magazines each month), it is clear that Hearst has spent some time configuring its tablet editions. The firm first established the Hearst App Lab - a laboratory for testing different tablets and software, after the launch of the first iPad, and has clearly spent some time figuring out how to bring its world-renowned print magazines onto the tablet.
Edwards explained that the tablet versions of Cosmopolitan, Country Living and Good Housekeeping are identical to the printed versions, but said that the publisher completely redesigned the likes of Elle, Esquire and O, The Oprah Magazine for the iPad. Despite some clamour for new tablet versions in the industry, Edwards stressed that most readers actually prefer their tablet editions to be ripped straight from print, and admitted that this was an easier process than having to redesign the entire magazine.
“People thought we’d reimagine the magazines to take advantage of the technology behind the device, but consumers prefer this replica version, and in reality we’re much better at doing this.”...
http://tabtimes.com/news/media/2012/05/15/hearst-hails-age-tablet-says-readers-are-willing-pay-more-tablet-editions
Hearst is of the largest magazine publishers in the world and has pushed magazines like Cosmopolitan, Elle, Esquire and Marie Claire, onto the iPad and Android tablets of late, moves which would seem to illustrate just how seriously Hearst is taking tablet publishing.
“At Hearst, we see the arrival of the tablet, and the scale of the tablet market, as a significant media opportunity. There is a huge opportunity through a new distribution market”, said Edwards, when speaking in London.
Edwards went on to assert that Hearst is looking to reach one million paid digital sales on tablets a month for the US by the end of the year, but said that monthly tablet magazine sales currently stand at around 600,000.
Despite the disparity in sales between digital and print (Hearst sells 22 million print magazines each month), it is clear that Hearst has spent some time configuring its tablet editions. The firm first established the Hearst App Lab - a laboratory for testing different tablets and software, after the launch of the first iPad, and has clearly spent some time figuring out how to bring its world-renowned print magazines onto the tablet.
Edwards explained that the tablet versions of Cosmopolitan, Country Living and Good Housekeeping are identical to the printed versions, but said that the publisher completely redesigned the likes of Elle, Esquire and O, The Oprah Magazine for the iPad. Despite some clamour for new tablet versions in the industry, Edwards stressed that most readers actually prefer their tablet editions to be ripped straight from print, and admitted that this was an easier process than having to redesign the entire magazine.
“People thought we’d reimagine the magazines to take advantage of the technology behind the device, but consumers prefer this replica version, and in reality we’re much better at doing this.”...
http://tabtimes.com/news/media/2012/05/15/hearst-hails-age-tablet-says-readers-are-willing-pay-more-tablet-editions
Thursday, May 10, 2012
Tablet editions: Leveraging tap, swipe and scroll
emedia/vitals reporting:
Publishers continue to experiment with ways to turn touch-screen functionality into a better user experience for their tablet editions. By my account, they're making good progress.
I spent the last couple of weeks immersed in 10 consumer magazines running on a Kindle Fire tablet: eight Condé Nast titles (Condé Nast Traveler, Glamour, Golf Digest, GQ, Self, The New Yorker, Vanity Fair and Wired), Time Inc.'s Sports Illustrated, and Reader's Digest. The Condé titles and Reader's Digest were developed with Adobe's Digital Publishing Suite. (Disclosure: Adobe provided the Kindle as a loaner to review these publications.) The Sports Illustrated app was created by Time Inc. and the Wonderfactory.
Adobe has been aggressively positioning its Digital Publishing Suite (DPS) as a seamless and sophisticated platform for print publishers looking to produce high-quality digital editions. Earlier this month, the company announced that more than 16 million DPS-based digital publications had been downloaded over the past year.
As a whole, the magazines I reviewed speak well to the progress publishers have made in the tablet space in a relatively short amount of time. Here's an overview of the functionality that's defining a new generation of digital publications.
Navigation
Condé has taken a more-is-more approach to navigation with its digital publications. Any given page offers a choice of vertical swiping/ scrolling (to page through an article) and lateral swiping (to advance to the next editorial asset or ad). That's in addition to the multiple navigation options accessible by tapping on the page, including a back button, a horizontal "scrubber" bar on the bottom of each page, a top horizontal "browser" index on the top of each page, and a drop-down TOC. Phew!...
http://www.emediavitals.com/content/tablet-editions-leveraging-tap-swipe-and-scroll?utm_source=Vital+Guide+to+eMedia&utm_campaign=2173104c7d-EMV_VG_Tablet_App_Strategies5_10_2012&utm_medium=email
Publishers continue to experiment with ways to turn touch-screen functionality into a better user experience for their tablet editions. By my account, they're making good progress.
I spent the last couple of weeks immersed in 10 consumer magazines running on a Kindle Fire tablet: eight Condé Nast titles (Condé Nast Traveler, Glamour, Golf Digest, GQ, Self, The New Yorker, Vanity Fair and Wired), Time Inc.'s Sports Illustrated, and Reader's Digest. The Condé titles and Reader's Digest were developed with Adobe's Digital Publishing Suite. (Disclosure: Adobe provided the Kindle as a loaner to review these publications.) The Sports Illustrated app was created by Time Inc. and the Wonderfactory.
Adobe has been aggressively positioning its Digital Publishing Suite (DPS) as a seamless and sophisticated platform for print publishers looking to produce high-quality digital editions. Earlier this month, the company announced that more than 16 million DPS-based digital publications had been downloaded over the past year.
As a whole, the magazines I reviewed speak well to the progress publishers have made in the tablet space in a relatively short amount of time. Here's an overview of the functionality that's defining a new generation of digital publications.
Navigation
Condé has taken a more-is-more approach to navigation with its digital publications. Any given page offers a choice of vertical swiping/ scrolling (to page through an article) and lateral swiping (to advance to the next editorial asset or ad). That's in addition to the multiple navigation options accessible by tapping on the page, including a back button, a horizontal "scrubber" bar on the bottom of each page, a top horizontal "browser" index on the top of each page, and a drop-down TOC. Phew!...
http://www.emediavitals.com/content/tablet-editions-leveraging-tap-swipe-and-scroll?utm_source=Vital+Guide+to+eMedia&utm_campaign=2173104c7d-EMV_VG_Tablet_App_Strategies5_10_2012&utm_medium=email
Tuesday, May 8, 2012
Home Is Where the Tablet Is
emarketer reporting:
US consumers have embraced tablets at a staggering pace. And one of the major selling points has been their portability. But, interestingly, a Q1 2012 study by Viacom of US tablet owners found that they used their devices at home 74% of the time. That makes sense considering that consumers appeared to be using tablets largely for entertainment purposes, such as playing games, or watching television and movies.
Of those using tablets at home, more than nine in 10 employed the devices in either the living room or bedroom, bolstering the idea that consumers used tablets primarily for fun or relaxation. But three-quarters of respondents were at least somewhat likely to use their tablets in a home office, suggesting that the devices were used for work at least some of the time.
Outside the home, tablet owners were most likely to use their devices
while waiting at an airport, or in an airplane. Meanwhile, a low
percentage of respondents (36%) used their devices in a store,
suggesting that tablets do not have the same mobile shopping draw as
smartphones. In-store shoppers are more likely turning to smaller
smartphones to check prices and browse product reviews. But recent
research has shown that
consumers are taking advantage of tablets’ larger screen sizes to research products before arriving at a brick-and-mortar location.
http://www.emarketer.com/Article.aspx?R=1009027&ecid=a6506033675d47f881651943c21c5ed4
US consumers have embraced tablets at a staggering pace. And one of the major selling points has been their portability. But, interestingly, a Q1 2012 study by Viacom of US tablet owners found that they used their devices at home 74% of the time. That makes sense considering that consumers appeared to be using tablets largely for entertainment purposes, such as playing games, or watching television and movies.
Of those using tablets at home, more than nine in 10 employed the devices in either the living room or bedroom, bolstering the idea that consumers used tablets primarily for fun or relaxation. But three-quarters of respondents were at least somewhat likely to use their tablets in a home office, suggesting that the devices were used for work at least some of the time.
http://www.emarketer.com/Article.aspx?R=1009027&ecid=a6506033675d47f881651943c21c5ed4
Saturday, May 5, 2012
Gartner Says Worldwide Media Tablets Sales to Reach 119 Million Units in 2012
gartner reporting: Worldwide media tablet sales to end users are forecast to total 118.9
million units in 2012, a 98 percent increase from 2011 sales of 60
million units, according to Gartner, Inc.
Apple's iOS continues to be the dominant media tablet operating system (OS), as it is projected to account for 61.4 percent of worldwide media tablet sales to end users in 2012 (see Table 1). Despite the arrival of Microsoft-based devices to this market, and the expected international rollout of the Kindle Fire, Apple will continue to be the market leader through the forecast period.
"Despite PC vendors and phone manufacturers wanting a piece of the pie and launching themselves into the media tablet market, so far, we have seen very limited success outside of Apple with its iPad," said Carolina Milanesi, research vice president at Gartner. "As vendors struggled to compete on price and differentiate enough on either the hardware or ecosystem, inventories were built and only 60 million units actually reached the hands of consumers across the world. The situation has not improved in early 2012, when the arrival of the new iPad has reset the benchmark for the product to beat."
"It appears that this year competitors have waited to see what Apple would bring out — because there were very few announcements of new media tablets at either the Consumer Electronics Show or Mobile World Congress. Many vendors will wait for Windows 8 to be ready and will try to enter the market with a dual-platform approach, hoping that the Microsoft brand could help them in both the enterprise and consumer markets."
Table 1Worldwide Sales of Media Tablets to End Users by OS (Thousands of Units)
Source: Gartner (April 2012)
Microsoft tablets are projected to account for 4.1 percent of media tablet sales this year, and grow to 11.8 percent of sales by the end of 2016. Windows 8 is Microsoft's official entrance into the media tablet market.
http://www.gartner.com/it/page.jsp?id=1980115
Apple's iOS continues to be the dominant media tablet operating system (OS), as it is projected to account for 61.4 percent of worldwide media tablet sales to end users in 2012 (see Table 1). Despite the arrival of Microsoft-based devices to this market, and the expected international rollout of the Kindle Fire, Apple will continue to be the market leader through the forecast period.
"Despite PC vendors and phone manufacturers wanting a piece of the pie and launching themselves into the media tablet market, so far, we have seen very limited success outside of Apple with its iPad," said Carolina Milanesi, research vice president at Gartner. "As vendors struggled to compete on price and differentiate enough on either the hardware or ecosystem, inventories were built and only 60 million units actually reached the hands of consumers across the world. The situation has not improved in early 2012, when the arrival of the new iPad has reset the benchmark for the product to beat."
"It appears that this year competitors have waited to see what Apple would bring out — because there were very few announcements of new media tablets at either the Consumer Electronics Show or Mobile World Congress. Many vendors will wait for Windows 8 to be ready and will try to enter the market with a dual-platform approach, hoping that the Microsoft brand could help them in both the enterprise and consumer markets."
Table 1Worldwide Sales of Media Tablets to End Users by OS (Thousands of Units)
OS
|
2011
|
2012
|
2013
|
2016
|
39,998
|
72,988
|
99,553
|
169,652
| |
Android
|
17,292
|
37,878
|
61,684
|
137,657
|
Microsoft
|
0
|
4,863
|
14,547
|
43,648
|
QNX
|
807
|
2,643
|
6,036
|
17,836
|
Other Operating Systems
|
1,919
|
510
|
637
|
464
|
Total Market
|
60,017
|
118,883
|
182,457
|
369,258
|
Microsoft tablets are projected to account for 4.1 percent of media tablet sales this year, and grow to 11.8 percent of sales by the end of 2016. Windows 8 is Microsoft's official entrance into the media tablet market.
http://www.gartner.com/it/page.jsp?id=1980115
Sunday, April 1, 2012
Kindle Fire 6.3 Update Makes Ebooks More Social
Mashable reporting:
Amazon has issued its latest software update for the Kindle Fire with a change that makes reading ebooks a lot more social.
The 6.3 Kindle Fire software version, released Thursday, lets device owners share favorite passages and notes from their ebooks on Facebook and Twitter. Passages and notes can already be highlighted and seen by other Kindle Fire readers viewing the same book, but Amazon wanted to bring the sharing and conversation online.
Among the new updates is a feature called Book Extras. This allows users to see supplemental material — from character descriptions and a glossary of common terms and locations used in the book to author information — without leaving the book. This feature can be accessed by tapping the top of the screen to bring up the toolbar and menu button, where Book Extras is located.
In addition, users who write, take notes, highlight passages and create personal documents within the device can store them in the Amazon Cloud and access them at any time via the Kindle Fire.
Amazon also announced an upgrade for its Kindle Fire browser, Silk. The browser can now load certain text on a website and isolate it from the rest of the crowded page.
http://mashable.com/2012/03/29/kindle-fire-6-3/
Amazon has issued its latest software update for the Kindle Fire with a change that makes reading ebooks a lot more social.
The 6.3 Kindle Fire software version, released Thursday, lets device owners share favorite passages and notes from their ebooks on Facebook and Twitter. Passages and notes can already be highlighted and seen by other Kindle Fire readers viewing the same book, but Amazon wanted to bring the sharing and conversation online.
Among the new updates is a feature called Book Extras. This allows users to see supplemental material — from character descriptions and a glossary of common terms and locations used in the book to author information — without leaving the book. This feature can be accessed by tapping the top of the screen to bring up the toolbar and menu button, where Book Extras is located.
In addition, users who write, take notes, highlight passages and create personal documents within the device can store them in the Amazon Cloud and access them at any time via the Kindle Fire.
Amazon also announced an upgrade for its Kindle Fire browser, Silk. The browser can now load certain text on a website and isolate it from the rest of the crowded page.
http://mashable.com/2012/03/29/kindle-fire-6-3/
Thursday, March 15, 2012
More Than Half Of Tablet Owners Pay For A Range Of T-Content
mobile marketing daily reporting: T-Commerce has been one of the new buzzwords around devices in recent
months, as early returns show that tablet browsers love to shop and buy
from retail sites when in this
lean-in/lean-back mode. But lest we forget, tablets are themselves media
consumption devices with loads of material to buy and use within the
confines of the multimedia touchscreen gadget. And
Nielsen’s latest research shows how willing we are to spend on content.
According to the Nielsen Mobile Connected Device Report, music is the content that U.S. tablet owners are most willing to buy, with 62% having purchased downloadable tracks for this device. Not far behind are books -- which 58% of users have bought -- followed by movies (51%).
Magazine publishers that have been scrambling to build digital editions and business models on the tablet are aiming for the right audience. Nielsen finds that 41% of owners have paid for a magazine here. The same number have acquired TV shows. Sports and news content have attracted 22% and 19% to buy, respectively. Interestingly, streaming radio has been bought by more than a quarter of tablet owners.
The U.S. tablet user is, across the board, more willing to pony up cash for content on these devices. Across almost every category, willingness to pay is much higher than among tablet audiences in Italy, the UK and Germany. Most telling, however, is the value placed on premium news content elsewhere. While that category is among the least popular in the U.S. as a paid service, it is the most popular in the other countries. In fact, in Italy 44% of tablet users are paying for news.
According to the Nielsen Mobile Connected Device Report, music is the content that U.S. tablet owners are most willing to buy, with 62% having purchased downloadable tracks for this device. Not far behind are books -- which 58% of users have bought -- followed by movies (51%).
Magazine publishers that have been scrambling to build digital editions and business models on the tablet are aiming for the right audience. Nielsen finds that 41% of owners have paid for a magazine here. The same number have acquired TV shows. Sports and news content have attracted 22% and 19% to buy, respectively. Interestingly, streaming radio has been bought by more than a quarter of tablet owners.
The U.S. tablet user is, across the board, more willing to pony up cash for content on these devices. Across almost every category, willingness to pay is much higher than among tablet audiences in Italy, the UK and Germany. Most telling, however, is the value placed on premium news content elsewhere. While that category is among the least popular in the U.S. as a paid service, it is the most popular in the other countries. In fact, in Italy 44% of tablet users are paying for news.
Wednesday, March 14, 2012
Tabletit Suomessa: iPadeja 150000, Androideja 20000
Tietokone reporting:
Näiden liikennetietojen perusteella arvioidaan, että iPadien määrä Suomessa on joulun jälkeen ylittänyt 150 000 laitteen rajan. Android-tabletteja on noin 20 000.
Lähes puolet Sanoman mobiililiikenteestä tulee Applen päätelaitteista, iPhonesta ja iPadista. Android-laitteista tuleva liikenne on noin 20 prosenttia kokonaismäärästä. Sekin on kasvussa ja noussee Symbianin ohi lähikuukausina. Windows-puhelinten osuus luonnollisesti oli vielä olematon.
Laitteiden yleistyminen näkyy mobiilisivujen käytössä. Sekä Ilta-Sanomien että Hesarin mobiiliversioiden kävijämäärät tuplaantuivat viime vuonna yli 350 000 eri viikkokävijään.
http://www.tietokone.fi/uutiset/tabletit_suomessa_ipadeja_150000_androideja_20000
Mobiililaiteiden määrän kasvu on ollut viime vuonna
räjähdysmäistä niin Suomessa kuin muuallakin – eikä loppua ole
näkyvissä. Tablettien yleistyminen kiinnostaa etenkin sisällöntuotannon
kanssa työskenteleviä. Sanoma on selvittänyt tilannetta, ja toteaa
iPadien hallitsevan Suomen tablet-kenttää suvereenisti.
Sanomilla
on jo yli 50 mobiilisovellusta tai mobiililaitteille optimoitua
sivustoa, tunnetuimpina Ilta-Sanomien ja Helsingin Sanomien
mobiilisivustot. Näiden liikennetietojen perusteella arvioidaan, että iPadien määrä Suomessa on joulun jälkeen ylittänyt 150 000 laitteen rajan. Android-tabletteja on noin 20 000.
Lähes puolet Sanoman mobiililiikenteestä tulee Applen päätelaitteista, iPhonesta ja iPadista. Android-laitteista tuleva liikenne on noin 20 prosenttia kokonaismäärästä. Sekin on kasvussa ja noussee Symbianin ohi lähikuukausina. Windows-puhelinten osuus luonnollisesti oli vielä olematon.
Laitteiden yleistyminen näkyy mobiilisivujen käytössä. Sekä Ilta-Sanomien että Hesarin mobiiliversioiden kävijämäärät tuplaantuivat viime vuonna yli 350 000 eri viikkokävijään.
http://www.tietokone.fi/uutiset/tabletit_suomessa_ipadeja_150000_androideja_20000
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