Wednesday, October 8, 2014

Telegraph to use digital content as backbone of paper

theguardian reporting:
Telegraph Media Group is this week implementing a radical restructure of its editorial operation to focus on using digital content as the backbone of each printed edition of the Daily Telegraph.
In a series of “town hall” meetings with staff Jason Seiken, Telegraph Media Group editor-in-chief, last week unveiled an acceleration of his vision to transform the organisation’s print-focused mindset into a digitally led approach.
Seiken and top TMG executives have “cherry picked” ideas from newspapers in North America and Europe, most notably Germany’s Die Welt, to introduce new editorial practices and a new production system.
Several sources said the new production system will have the biggest impact, with one describing it as a “templatised” system, so that a relatively small team can produce the newspaper by dropping web content into pre-designed pages.
http://www.theguardian.com/media/2014/oct/07/telegraph-overhaul-editorial

No comments:

Post a Comment