Pew reporting:
Today, 68% of U.S. adults have a smartphone, up from 35% in 2011, and tablet computer ownership has edged up to 45% among adults, according to newly released survey data from the Pew Research Center.1 Smartphone ownership is nearing the saturation point with some groups: 86% of those ages 18-29 have a smartphone, as do 83% of those ages 30-49 and 87% of those living in households earning $75,000 and up annually.At the same time, the surveys suggest the adoption of some digital devices has slowed and even declined in recent years.
http://www.pewinternet.org/2015/10/29/technology-device-ownership-2015/?utm_source=Pew+Research+Center&utm_campaign=0f6ecc108c-Pew_Research_Newsletter_10_29_1510_29_2015&utm_medium=email&utm_term=0_3e953b9b70-0f6ecc108c-399347685

6-Month-Old Babies Are Now Using Tablets and Smartphones

TIME reporting:

Given the ubiquity of electronics, it’s not so surprising that children come across media and devices in the home. Still, the researchers note that the children in this study were often very young and that the American Academy of Pediatrics (AAP) frowns upon television and other media exposure for kids under the age of 2. The AAP saysexcessive media use can contribute to school trouble, attention problems and obesity, according to studies, and that Internet and cell-phone use can be platforms for risky behavior.

The survey results also suggest that parents let their children use media or mobile tech as distraction. For instance, the study showed 73% of surveyed parents let their kids play with mobile devices while they were doing chores around the house. Sixty percent said they let children use them while running errands, 65% to calm their child and 29% to put their kid to sleep. Just 30% of the parents in the survey said they spoke to their pediatrician about media use.http://time.com/3834978/babies-use-devices/

Mobile Migration: Online Shopping Goes Mobile

Forrester reporting:
Shopping in the U.K. isn’t what it used to be. In fact, it’s not even what it was just a year ago. Today, retailers are finding that more and more consumers are shopping from their mobile devices rather than their desktops and laptops — a shift that presents new opportunities for interaction and engagement.

Data from Nielsen shows that the number of shoppers accessing major retail sites from their Android devices grew by an average of 48% in the 12 months ending June 2014. During that same period, the number of users visiting the same retail sites from their desktops and laptops decreased by an average of almost 20%. Of the retailers evaluated, Groupon experienced the biggest drop in desktop and laptop usage, across its audience base across these more traditional methods fell by one-third in the last year.

Today, Groupon’s mobile user base is bigger than its desktop/laptop user base. While retailer John Lewis also saw a 20% drop in its desktop/laptop user base, it more than doubled its mobile user base, which grew 114% year-over-year.
Year on Year comparison of desktop & laptop user base vs. Android (June 2014 vs. June 2013)
http://www.nielseninsights.eu/articles/mobile-migration-online-shopping-goes-mobile-in-the-u-k