Tuesday, December 20, 2011

In 2012 we will see a growing gap between newsrooms that are innovating and those that are…not.

NiemanJournalismLab reporting:
 2011 saw a number of promising examples news organizations going beyond “digital first” platitudes to actually trying things and making it work, and I’m optimistic we will see this trend continue. For example, The Journal Register Co.’s open newsrooms and other efforts garnered a fivefold rise in digital revenue in just two years; the Chicago Tribune continues to hire news developers to work with reporters to build new tools for making sense of and accessing information; the Wall Street Journal has had surprising success with its investments in online video, earning $200,000 in revenue per month.
However, other newsrooms seem to be going in the opposite direction, continuing to lay off staff and limit their ability not only to innovate but even to maintain bare-bones levels of basic reporting, including 165 recently let go in Tampa and ongoing attrition at various Scripps properties, which included the kind of digital staffers, like an online video producer and a programmer, that one might expect to be especially crucial to moving forward in the digital space. I expect we’ll see this gap between digital news haves and have-nots widen, perhaps hastening the demise of print in some markets.
2012 will be a good year for local television...
...2012 *might* see a bursting of the social media bubble, or at least convince us that it is harder game to play than we thought....
http://www.niemanlab.org/2011/12/carrie-brown-smith-the-social-media-bubble-may-burst-and-more-predictions-for-2012/?utm_source=Daily+Lab+email+list&utm_medium=email&utm_campaign=0781b75080-DAILY_EMAIL 

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