Retail, CPG Pour Most New Dollars into Online Ads

emarketer reporting: 
More than a third of new online ad spending this year will come from the two industries

The US online ad market is on a sharp trajectory this year, eMarketer estimates, with spending set to increase 20.2% to $31.3 billion. And based on an updated industry breakdown, retail and consumer packaged goods (CPG) will account for the largest shares of new spending.
Retail, already the highest-spending vertical online, will add over $1.3 billion to online budgets this year for growth of 24% and a total of $6.78 billion. The CPG industry will spend $640 million more to advertise online this year than last year, and will continue to grow spending by 14% to 29% each year through 2015.
Despite these strong gains, CPG will only be the fourth-highest-spending vertical by 2015, with automotive and financial services ahead in overall spending. Both of those industries will also post healthy growth throughout the forecast period after double-digit drops in spending during the recession.
http://www.emarketer.com/Article.aspx?R=1008540