Google influence and Facebook rise (for media)

Question: Is Google’s influence on other Web sites shrinking as Facebook grows? Or is the search giant more important than ever?
Answer: Yes.
Confused? Sure you are. But this is one of those brain-teasers that’s easier to understand once you step back a bit: Google is just as important as it ever has ever been–and in some cases more so–in driving traffic to many Web sites.
But for certain kinds of sites, its influence, while still enormous, has diminished a bit.
To put a fine point on it: The reason that Web sites that write stories about other Web sites are writing about Google’s stall and Facebook’s rise is because it seems to be true–for some media sites. But not for most of the Web.

http://mediamemo.allthingsd.com/20110321/facebooks-rise-is-a-big-deal-for-media-sites-for-the-rest-of-the-web-not-so-much