Android may have some shortcomings, but Google (NSDQ: GOOG)
has made enormous advances with manufacturers in terms of getting its
OS on their smartphones, and in subsequently getting consumers to buy
them. According to figures out today from Gartner, more than 50 percent
of all smartphones bought by consumers in Q3 were built on the Android
OS. That growth has been at all other platforms’ expense: the figures
indicate that every other smartphone platform has declined in
marketshare over a year ago.
Android’s current share of 52 percent is a big gain on last
year when it only had 25.3 percent of sales. But as you can see from the
table below, Android’s gains are outstripping the growth of the overall
smartphone market, which is up by 42 percent to total sales of 115
million units.That’s not the case for another big handset maker, Apple: Although iOS grew in actual unit terms by some four million devices, Apple (NSDQ: AAPL) has actually lost market share to Android overall. It accounted for 15 percent of handset sales compared to 16.6 percent in Q3 2010. RIM (NSDQ: RIMM) saw a similar decline but on a smaller scale, its sales grew by 200,000 devices but it still lost about four percent of its market share in sales.
Gartner includes Samsung’s feature phone OS, bada, in its smartphone category (a sign of things to come from Samsung, perhaps?). It was the only other OS besides Android in the rankings that saw a gain in market share, up to 2.2 percent from its previous share of 1.1 percent, as sales more than doubled to 2.5 million units in the quarter.
Meanwhile, Microsoft (NSDQ: MSFT), Symbian and “others” (covering webOS) all declined both in sales and market share.
http://paidcontent.co.uk/article/419-gartner-android-now-over-50-percent-of-smartphone-sales-the-rest-declin/
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